Service
SEO for electricians
SEO for electricians is the work of making your business the one that gets found when a homeowner searches for a rewire or a landlord searches for an EICR. In a market with 5,735 electricians within 40km of central London, being findable and being chosen are two different problems. We work on both.
- A page for every service you rank for
- Built to be quoted by AI search
- No guarantees, just the work
What the work actually is
Google Business Profile, done properly
Correct primary category, service list, service areas, photographs, and details that match your website to the character. Profile inconsistency is the most common reason a local pack ranking never arrives.
A page for every service
Rewires, EICRs, consumer units, EV chargers, fault finding. Google cannot rank you for a service you have not given a page to.
Service area pages that are not clones
Each area page carries its own local detail. Near-identical location pages are the fastest way to get an entire cluster ignored.
Schema markup
LocalBusiness, Service and FAQPage on every relevant page, so search engines read your site as structured facts rather than prose.
Citations and consistency
Name, address and phone identical everywhere they appear. Unglamorous, and it moves local rankings more than most things that sound more impressive.
Built to be quoted by AI
Answer-first paragraphs, question-phrased headings, specific figures with dates. This is what gets you named in an AI answer rather than summarised out of it.
What clients say
Reviews from clients of the team behind Rewired Websites, building websites since 2011.
We're getting more enquiries
“Since launching the new website, we've had a noticeable increase in calls and quote requests. It looks professional and makes it really easy for customers to get in touch.”
Exactly what our electrical business needed
“Our old website looked dated and wasn't bringing in work. The new site looks brilliant on mobile and properly showcases the services we offer.”
Professional from start to finish
“The whole process was straightforward. They understood the electrical trade and built us a website that looks professional without being overcomplicated.”
Already generating new jobs
“We wanted a website that actually helped us win more local work, not just something that looked good. We've already had new customers find us through the site.”
Would definitely recommend
“Really pleased with the finished website. It's fast, modern and gives customers confidence in our business. We've had great feedback from existing customers too.”
Questions about SEO for electricians
How long before SEO works for an electrician?
Local rankings usually move first, in six to twelve weeks, because the local pack depends heavily on your Google Business Profile and proximity rather than on domain authority. Competitive service terms take longer, typically four to eight months on a new site.
Is SEO worth it when I already pay for Checkatrade?
They do different jobs. A directory sells you an enquiry that three other electricians also bought, so you compete on price. SEO builds an asset where the enquiry is yours alone. Most electricians run both for a while and taper the directory spend as the site picks up.
What is AI search optimisation and does it matter yet?
It is structuring content so that ChatGPT, Google's AI Overviews and similar tools can quote you when someone asks them to recommend an electrician. It matters now because those answers name a small number of businesses and most electrician websites are not built to be quoted. Getting in early is far cheaper than catching up.
Do I need to write blog posts?
Not for the sake of it. What works for electricians is a small number of pages that answer real questions properly: what a rewire costs, what an EICR code means, whether a consumer unit needs upgrading. Two good pages beat twenty thin ones.
Can you guarantee a first page ranking?
No, and anyone who does is either guessing or picking a term nobody searches for. What we can commit to is the work: the pages, the structure, the schema, the profile and the citations.
Do you need access to my website to do SEO?
Yes, and to your Google Business Profile and Search Console. If we built the site, that is already in place.
Get a quote
Takes about thirty seconds. We come back with a fixed price and a launch date. Prefer WhatsApp or email? Either works just as well.